Topics | Stimmt AG

Bern, November 20, 2009

In cooperation with Swisscom, Stimmt organized the second big Customer Experience event this year. Nearly 40 Customer Experience practitioners and enthusiasts from 13 companies and organizations gathered in Bern to share cases, insights and experiences.

«The CX Forum is something in between a classic conference and a BarCamp meeting.» one participant noticed, reflecting the idea of the CX Forum.
Customer experiences cases presented reached from product design for insurance companies to the concept of guidelines for moments of truth at a professional service firm. In workshops on strategy, organisation and methodology a wide range of topics was covered ranging from the apparent arrival of the experience economy in Switzerland to possibilities to measuring the success of initiatives in organizations. We provided the framework in which the audience could engage, share and discuss. Our guests took the opportunity to contribute and benefit according to their individual needs.

The aspect of connecting Swiss pioneers in customer experience thinking seems to be a real need. «People working in the field of Customer Experience are a likeable kin and it's very nice to engage with them» a participant stated. The atmosphere among people from different companies and industries was very open and benevolent. «It's almost like an innovation meeting in Silicon Valley – people are exchanging in order to spark new ideas» someone summed up the day.

We would like to thank all participants for their contribution in making the CX Forum an amazing experience. We would also like to express our sincere gratitude to Swisscom for hosting the Forum at their BrandGym. The tremendous organization and superb infrastructure were the foundation for the success of the Forum.

Join the discussion and become part of the Customer Experience Network to get informed about future events. The next opportunity to get in touch is the CEN-Xchange which takes place every first Wednesday of a month.